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Common Website Mistakes: Part 4

Tina Hutzelman
Two Tips for Tuesday

The practice of using a single page to list products and services has become outdated by website standards. However, we frequently see this practice on many sites we review.

We also notice that many companies don't adequately differentiate themselves from their competition. With websites being such an important element of organizations' marketing programs, they provide the perfect place to promote and differentiate.

Common Website Mistakes: Part 3

Tina Hutzelman
Two Tips for Tuesday

Unfortunately, many business owners don't use their websites to proudly display their credentials and they don't have an on-going maintenance plan.

Common Website Mistakes: Part 2

Tina Hutzelman
Two Tips for Tuesday

After auditing multiple websites across various industries we see many of the same mistakes.

Two common ones are having walls of text and not including a contact form.

Common Website Mistakes: Part 1

Tina Hutzelman
Two Tips for Tuesday

We’ve audited many websites over the years. During that time, we’ve seen many companies make the same mistakes.

Today we'll look at two of the most common ones we see: not having a mobile-friendly website and not keeping the website up to date.

What You Need to Know About WordPress

Tim Summers
Website Design

WordPress began as a humble website blogging tool but evolved into one of the most popular website development platforms and Content Management Systems (CMS) on the market.

The ability to create a website with little to no programming knowledge quickly made WordPress popular. This was especially true among amateur website enthusiasts and marketing agencies with little to no website development experience.

Five questions to ask when selecting a website development vendor

Tim Summers
Website Design

You’ve decided it’s time for a new website. You've narrowed down your choices to a short list of web development vendors to call. Unfortunately, you’re not sure what questions to ask. Don’t worry, here are 5 questions to get the conversation started.

How To Market In A Flat Economy - Part 1: Your Website

Tina Hutzelman
Digital Marketing

Many people's first instinct when marketing in a flat economy is to cut the marketing budget. However, this is the exact time you should remind existing customers and potential new customers of your products and services.

Change Your Website To Google Analytics 4. Google Retiring Universal Analytics.

Tina Hutzelman
Website Design

On March 16, 2022, Google announced they will begin to sunset their long-used Google Universal Analytics. In its place, they are offering Google Analytics 4 (GA4).

Because many Diversified Computer and Diversified Marketing customers have Universal Analytics built in to their websites, we bring this to your attention.

What makes a good website?

Tina Hutzelman
Website Design

If you're like many business leaders, you don't have the time to figure out what makes a good website and whether yours meets the criteria. Let us tell you.

 

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